Work. PreviousNext Global Restaurant Chain. Online customer reviews can make or break the reputation of a business. We were hired by a PR agency working for a well-known global restaurant chain to provide insights into how online recommendations were influencing opinions about their restaurant properties in various UK locations. Using Qualimetrics™ to produce a sophisticated…
Work. PreviousNext Global Marketing Brand. This brand focused its creative energy and a significant marketing and PR budget on an annual global campaign based around a key festival. Our task was to glean insights on a year-by-year basis to help refine and improve performance and ROI. Over a period of four years, many of our…
Work. PreviousNext Toolstation Media Analysis. As an essential retailer supplying tools and building materials to the trade, Toolstation was granted license to remain open to customers throughout the COVID pandemic – a decision that attracted public praise and criticism in equal measure. Like everyone, the starting point was one of confusion and uncertainty about the…
Work. PreviousNext Toolstation PR. Toolstation is a multi-channel retailer of tools and building materials. It has more than 500 branches in the UK, 65 in the Netherlands and 23 in France. Tribe has been supporting the business continually since 2015, providing research & insight, brand proposition, PR and communications services. For a four-year period, we…
Work. Next eMcREY Academy. As part of its ‘Vision 2030’, The Kingdom of Saudi Arabia is pursuing many initiatives aimed at modernising and reshaping its economy and upskilling its people to reduce reliance on oil revenues and ex-patriot workers – a process called ‘Saudization’. As a leading fintech in the region that implements and administers…